Juliane
Schmidt_
Making brands shine. Communication that resonates. Design that lasts.
About me
I'm a Creative Director and communications specialist in Berlin – and the creative soul behind many Creatives Berlin projects. My focus is on brand identity, visual communication and concepts that not only convince aesthetically, but tell a story.
For me, good design is more than beautiful surfaces. It is a language. Every colour, every typeface, every white space communicates – consciously or unconsciously. My goal is to shape this language for your brand in a way that reaches and moves your target audience.
I think holistically: from the first briefing through conception to final execution. In doing so, I combine strategic thinking with creative intuition – always with the ambition to translate content into a visual form that makes an impact.
Expertise_
Brand Identity
Logos, colour systems, typography, brand guidelines. Visual identities that are recognisable and strengthen your positioning.
Communication
Tone of voice, messaging, storytelling. Content that not only informs, but connects – across all touchpoints.
Concept Development
From rough concept to finished design. Strategic and creative concepts for campaigns, websites and brand presences.
Visual Design
Layouts, graphics, visual worlds. Aesthetic design with purpose – every element has its reason.
Content Strategy
Editorial plans, topic development, cross-channel content concepts. Content that fits the brand and performs.
Print & Digital
Business cards, brochures, social media templates, presentations. Consistent design across all media.
"Change doesn't begin with a new process – it begins with a message that reaches people."
– Juliane Schmidt
At a Glance
- Location
- Berlin
- Focus
- Branding, Communication, Concept Development
- Tools
- Adobe Creative Suite, Figma, Canva
- Working Style
- Holistic, aesthetic, strategic
